Advertising
"Nobody counts the number of ads you run, they just remember the impression you make"
Advertisement is an investment. It increases the opportunity to expose your product and brand which will change the way you do business. They key to the heart of customers is the proper mixture of good product and effective media ads.
Campus Campaign
2022 | Led a compelling advertising project within a holistic campus rebranding, strategically designed to breathe new life into the brand and resonate with younger audiences, particularly teens. Incorporating colorful and dynamic elements, the project rejuvenated the campus aesthetic, fostering a vibrant and inclusive atmosphere that spoke directly to the preferences and aspirations of the target demographic. This endeavor stands as a testament to my ability to infuse creativity into brand transformations, enhancing overall appeal.
National Lottery
2022| Sorteo Anahuac's seventh edition sought a brand overhaul for its nationwide year campaign, aiming to enhance its foundation for growth. The focus was on a strategic redesign, pushing graphic boundaries to create fresh, diverse, and versatile images representing the Anahuac community and Sorteo Anáhuac core, aligning with its scholarship and infrastructure goals.
University Campaign
2019 | Executed a targeted advertising project for Anáhuac University, crafting captivating imagery strategically designed for media insertion. The goal was to broaden audience appeal and attract new clients, successfully capitalizing on the power of visuals to enhance brand visibility and engagement.
Music Festival
2018 | Lead the advertising campaign for the annual Día Anáhuac Festival, a lively pop/rock music event at Anahuac Universities. The festival's theme that year combined the university's identity with contemporary music festival styles, giving it a fresh and modern look with urban bohemian influences. The design featured popular bohemian elements paired with unexpected decor.