Nuria Montellano
Food Services / Personal Chef
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2024
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Art Direction & Graphics
(Details)
(Challenge)
Honoring Family Heritage
Nuria Montellano's culinary venture is not just about serving delicious dishes; it's about preserving the emotional memory of a family's passion for cooking. With years of experience in delivering genuine flavors and traditional recipes passed down through generations, the challenge lies in encapsulating the heart of this family story into a cohesive brand identity. The task involves distilling the warmth, love, and homemade essence of Nuria Montellano's kitchen into a visual representation that resonates with customers.
(Goal)
Infusing Love into Brand Identity
The goal of Nuria Montellano's logo and brand is to embody the essence of the family's culinary heritage. With the family name at the forefront, the brand aims to integrate a deep sense of love and passion into its identity. This love isn't just about the dishes served; it's about the warmth and welcoming atmosphere of the kitchen and the heartfelt dedication poured into each culinary creation. The objective is to create a brand that serves as a testament to the love of food, family, and fun—a place where these elements converge to provide an extraordinary dining experience.
(Result)
An Identity made with Love
Nuria Montellano's brand identity reflects the fusion of culinary elegance and natural warmth, resulting in a vibrant visual representation of the family's heritage. Inspired by the traditional red and white tablecloth found in Nuria's kitchen, the brand's color palette combines gray tones reminiscent of steel kitchen instruments with warm coffee tones, evoking the essence of a cozy home environment. These core colors capture the charm of the gastronomic process and ensure that Nuria Montellano's brand stands out with a fresh and contemporary approach, leaving a lasting impression on customers.
(Project Gallery)
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